For many years, we’ve been held to very slim magnificence requirements by society, advertisers and the media. Bombarded with unattainable photographs that make us really feel dangerous about ourselves. Programmed to imagine that younger, slim, white and wrinkle-free is engaging. But, go to any seashore and the fact is kind of completely different. Everyone seems to be there, and guess what, no-one is judging. They’re too busy having fun with themselves…
Reasonably than love our our bodies and what they do for us, this exterior stress to look a sure method contributes to poor physique picture, decreased vanity and rather more. I do know issues have moved on – and I’m not speaking about Martha Stewart on the quilt of Sports activities Illustrated – however we nonetheless must see a rise within the visibility of older girls, extra range and fewer photoshopping. After all, everybody ought to be represented: extra girls of their 50s-and-beyond, extra shapes, sizes, ethnicities and skills portrayed realistically by the media. This reduces stereotyping and permits us to see the wonder in ourselves.
Analysis into Age and Media Illustration confirms that ‘the photographs we see of ourselves on display screen – are very highly effective in swaying ageing trajectories.’ Fortunately, a number of smaller swimwear manufacturers are rising illustration by exhibiting un-retouched photographs of beautiful mature girls who look a bit like us. Shout out to Davy J, Deakin & Blue,Type & Fold and YouSwim.
Sadly, most huge manufacturers are nonetheless exhibiting their swimwear solely on youthful fashions. Do they not know girls of our age LOVE wild swimming? Anyhow. I’ve achieved my greatest to incorporate a spread of various kinds on completely different physique shapes and never an array of lithe youngsters:
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